Fay Myers is owned by Schomp (cubic dollars) and they make a ton of money on all the bikes they sell at little to no discount, and from the very high dealer fees they add to each bike. They can afford to give away some decent stuff to make us all feel good about the dealership. Just my opinion.
I'll still go because it's 2 miles from my house and I like hanging with my friends and meeting new CSCers but I wouldn't go out of my way if there were no giveaways or even some good food deals.
Not looking for any responses on this, just giving Jim a data point to use in his analysis of what makes a successful bike night. Proximity to my home makes it a winner, otherwise there's nothing special about the Fay's bike night. Grand Prix definitely wins my business for their support of our bike nights and for providing a great atmosphere. That last bike night at Lil Riccis was a blast. Even the people at the restaurant showed interest in our business and in what we thought would make it better. It seems like Fay's just thinks they can provide a poster and we'll all show up.
Maybe they're right and they don't have to put any work or thought into it.